THE VOICE OF THE EQUIPMENT RENTAL INDUSTRY

RENTAL STORIES

RENTAL STORIES

Cost benefits of rental

The purchase of machinery increases the financial risk for a company and represents a significant fixed cost.

By renting the same machinery, these fixed costs of ownership are transformed into a variable cost that is dependent on how much the asset is used. In addition to the cost of the initial purchase, there are also other ongoing costs of ownership, such as insurance, maintenance, in-service inspection, repair, transportation and storage. These costs tend to increase over the life of the machine, and are only marginally related to its actual use




“Why it's important to join ERA?”

The ERA has made us feel at the heart of Europe’s rental industry, furthering relationships with rental companies and suppliers to the rental sector, and providing early notice of important trends in the business

ERA Convention 2015 "Sustainability as a competitive advantage"

ERA Convention 2015 "Sustainability as a competitive advantage"

The 10th ERA Convention will take place in Rome on 4 and 5 June 2015 at the Melia Hotel.

ERA CONVENTION 2014

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HEADLINES AND NEWS

FROM Headline Stories

Signs of a slowdown

October 30, 2014

Signs of a slowdown
The caution that crept in to Europe’s last set of results deepened in the third quarter ERA/IRN RentalTracker.

FROM ERA News

IBFP/ ERA Assessment study – Heavy Equipment Rental

September 19, 2014

IBFP/ ERA Assessment study – Heavy Equipment Rental
In Europe, the rental of earthmoving / material handling equipment concentrates on compact and mid-sized products, generally less than 20 tons.
FROM Industry News

Missed expectations hit US rental forecasts

November 3, 2014


FROM Associations' News

New Aggreko CEO from January

October 31, 2014

New Aggreko CEO from January
Centrica executive Chris Weston is expected to take the reins as CEO of temporary power provider Aggreko in 2015