ERA IS THE VOICE OF THE EQUIPMENT RENTAL INDUSTRY
REPRESENTING OVER 5,000 RENTAL COMPANIES FROM ACROSS EUROPE
Discover Rental
The rental market goes well beyond construction machinery and equipment, helping a wide range of customers and industries reduce their fixed costs, outsource their risk and improve their sustainability.
In short, renting frees up resources for companies to invest into their core business, without having to worry about managing a fleet of equipment.
Find out more about the ‘Reasons to Rent‘ and how rental provides a cost-effective, sustainable and risk-free solution to your equipment needs.
Sustainability
Rental is an inherently circular and sustainable model that minimises the environmental impact of equipment.
Total Cost of Ownership
Rental can dramatically reduce the costs of operating equipment – find out more about the financial benefits of rental.
Digitisation
Digitisation is enabling rental companies to improve customer services and provide clients with new solutions.
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Impact of Digitalisation on Rental
Digitalisation is transforming the commercial landscape for rental companies, with implications for their sales, marketing, operations, asset management, business models and more.
Read ERA’s ‘Impact of digitalisation in the equipment rental industry’ report to find out:
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- What is driving digitalisation in the rental market
- The benefits of digitalisation
- How to get started
- The digital transformation journey
- What the future might look like
Headlines and news
Stay up-to-date with the latest news from ERA and the rental industry
Diversity, safety and well-being in the rental industry – outcome of the ERA Sustainability Committee workshop
On 8 June, during the ERA Convention, the Sustainability Committee held a workshop on diversity, safety and well-being in the rental industry.
INDUSTRY NEWS
Browse the latest rental industry news
ERA announces European Rental Week competition for rental employees
ERA has launched a European Rental Week competition to promote careers in the rental industry.
Equipment Rental in Europe
Figures taken from the ERA Market Report
EUR ANNUAL TURNOVER
RENTAL COMPANIES
EMPLOYEES
Why is it important to join ERA?
STÉPHANE HENON
LOXAM
“Being a member of the ERA, and actively participating in the various committees, enables LOXAM to have fascinating exchanges with our peers. During the meetings we debate and discuss best practices and the innovations in our sector, we work on the convergence of the rental companies’ needs towards OEMs.
Moreover, we look to promote the rental industry profession in order to attract new talents in this, mostly unknown, sector and we deepen our knowledge of the different companies and countries.”
ERA Convention
The annual ERA Convention brings together the leading voices of the European rental industry to network, learn and share. The next ERA Convention will be on 15-16 May 2024.
Sustainability KPIs
The ERA Sustainability KPI Guidance Framework provides a practical approach to sustainability measurement and reporting, from getting started to best practice.
ERA Market Report
Since 2008, the ERA Market Report has been the leading source of intelligence on the European equipment rental market and is the only Europe-wide industry benchmark.
TCO Calculator
The ERA TCO Calculator is a free-to-use, unbiased, independent and comprehensive tool for assessing the total cost of ownership of construction equipment.
CO2 Calculator
The ERA Equipment CO2 Calculator is a free-to-use, unbiased and independent tool for estimating the greenhouse gas emissions of construction equipment.
Upcoming events
3rd International Construction & Material Handling Equipment Congress
İMDER and İSDER are preparing to host the 3rd International Construction & Material Handling Equipment Congress and Rental Summit, between the 3rd and 4th October 2023.
‘Building the Future’ – People and growth in equipment rental
The European Rental Association (ERA) invites you to attend the ‘Building the Future‘ webinar during European Rental Week on 11 October 2023, 11.00-12.00 CEST.
CPA Conference 2023
The CPA Conference 2023 will take place on 9 November 2023 at the Heart of England Conference and Events Centre in Fillongley near Coventry.
Foro ASEAMAC 2024
During the Foro ASEAMAC 2024 , different conferences, workshops and debates will be held that will address current issues for the sector, along with meeting moments that encourage the exchange of impressions and the creation of new relationships between professionals.